About

CLEVER MARKETING FOR CLEVER BUSINESSES

McLuckie Marketing provides marketing consultancy and support for businesses in Edinburgh, the Lothians and the Scottish Borders.  And further afield as required :). Whatever your business type.

Why use McLuckie Marketing? Well, firstly, McLuckie Marketing brings you more than 20 years of experience in strategic and practical marketing, without the complexity and ongoing cost of hiring a marketing director.

With McLuckie Marketing, you get the best of both worlds: director level marketing analysis and advice and the choice of implementing in-house, or getting McLuckie Marketing to support that too.

FLEXIBLE AND CREATIVE

Got a big budget set aside? Great - let's really go for it! Only got limited funding for marketing? No problem, let's get creative!  Throughout my marketing career, I've worked with budgets both miniscule and meaty to deliver the most bang possible for each marketing buck invested.  Results can be achieved regardless of spend - but expectations should be agreed at the start of any project.

EXPERIENCED AND VERSATILE

Working across a range of sectors for more than 20 years, including economic development, regional tourism, construction and the arts, my most recent experience has been with start-up and scale-up software companies.

For seven years, I worked closely with other senior managers in both SaaS and Enterprise technology companies to devise and execute marketing strategies aimed at increasing customer numbers to enable signficant growth.

And I loved it.  Seeing a company succeed in terms of revenue and customer numbers is why I do what I do.  Regardless of the sector your organisation operates in, McLuckie Marketing can help you size your market, engage with your audience, identify growth opportunities, generate demand and increase sales leads.

SKILLED AND CAPABLE

McLuckie Marketing offers many marketing-related services in-house, from skills built across multiple areas of marketing while working in a range of different roles.  These include marketing strategy, demand generation, lead generation, sales enablement, copywriting, branding, content, social media, marketing automation, event management and campaign creation/management.

And if a client has a super specialised requirement, such as technical SEO, we have a fantastic network of graphic designers, technical web developers, SEO specialists, PPC experts and, even, other marketing consultants (should the workload need more people) to call upon to help McLuckie Marketing deliver the output and results you are looking for.
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